What makes GF's Dead Flat sheens different?

 

General Finishes Water Based Topcoat High Performance Dead FlatGeneral Finishes Water Based Topcoat Enduro Clear Poly Dead Flat

Until now, Matte sheens always came with a compromise in durability. Consumers have been asking for an ultra-flat topcoat that is as durable as our other sheens, and we are finally able to deliver!

Thanks to brand new patented polymer technology, we are now able to create a Matte sheen without waxes and matting agents that decrease durability.

Defining Durability
All of our testing shows High Performance Dead Flat is as durable as High Performance Satin, which is a drastic improvement over Flat Out Flat topcoat.

Flat: (degree sheen)
Flat Out Flat: <5
High Performance Dead Flat: <5

Water Resistance: (max 5)
Flat Out Flat: 2
High Performance, Dead Flat: 4

Chemical Resistance: (0-100)
Flat Out Flat: 82
High Performance, Dead Flat: 92

Scratch Resistance and Marring:
Scratch Resistance is strong with both products.
Marring is better than Flat Out Flat and comparable to the Satin and Flat.

High Performance vs. Clear Poly
The main differentiator between these products is that Clear Poly is a spray-only product and High Performance can be applied with a brush or sprayed. Clear Poly is popular among high production contractors but both products produce professional results.

Upgraded Features

  • Patented self-matting polyurethane
  • Uses renewable resources, with no Prop 65 chemicals
  • Meets KCMA standards
  • VOC compliant nationwide

Warning: Do Not Mix!
Topcoat with a Dead Flat sheen CAN NOT be mixed with another sheen because a completely different polymer is used and the combined formulas will not perform well as one.

Leaders in Water-Based Finishing Innovation
General Finishes actively works to improve our products on an ongoing basis. As new finishing technology is released, we test and experiment to stay on the leading edge. Our chemist travels around the world and is sent new ingredients when they are discovered on a regular basis. We are one of the rare companies capable of incorporating new innovations and ingredients into our products, no expense spared, because of our dedication to staying on the leading edge and providing the highest quality product on the market. 

Ordering soon?
High Performance Dead Flat is available in pints, quarts and gallons. Clear Poly Dead Flat is available in gallons. 5-gallon pails may be delayed due to label production and Canadian labels are pending translations.